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Mass Communication

产消者概念

Prosumer Concept

A situation where media audience are no longer just receivers but are creators and distributors of media contents / 一种受众不再仅仅是接收者,而是媒体内容的创造者和分发者的状况。

Knowledge type
实际应用
First proposed or discovered
Proposer
Turkey Farm member
Creator
农场主
Last updated
2026-11-02 17:06:36
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Sub-knowledge points

Shift in roles of media and stakeholdersElimination of monopoly power of traditional media outletsAudience ability to gather and disseminate information

Higher-order knowledge points

Uses and Gratification TheoryDemocratic Participant TheoryLibertarian Theory

Main parameters and performance indicators

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Open problems

No unresolved problem recorded yet

Related literature

ranked by community stars
Prosumer Concept and New Media: Effects on the JournalistOpen source

Related products and links

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Creation and modification trail

1 records
automated knowledge publish农场主2026-11-02 17:06:37

Record title: Prosumer Concept.